As the name suggests, this extension is very much popular for adding business locations. It can be added to search ads, display ads, and search with display ads campaigns.
For example: let’s assume you have a Boutique in the Metro Detroit downtown area; then, you may want to add this extension for sure. The reason behind this is when someone finds your ad on the Google search page, and it is nearby; the geographic location has a considerable impact on the store that directly interact with their customers. Businesses like Clothing Alterations, Body Spas, the fitness centers can take great advantage of this extension.
Once visitors click on the listed business location, it will get directed to Map navigation for locating the exact place.
The location extension link can also be included with phone numbers and business hours.
These locations can be added to any of the existing campaigns. Here are the steps to follow:
1)Go to the current campaign.
2)Click on the ad group in the ad campaign, where you want to add an extension.
3)Ad groups can have multiple ad extensions.
4)Add the extension to the particular ad group.
5)Choose location extension from the list of extensions
6)Once you select it, you can create your ad and see the mobile and desktop preview.
7)Please save it
The most important note is when Google Ad and GoogleMyBusiness are linked together, then this extension can be used.
Read more about Google Ad Extensions.
I hope you enjoyed reading this article. Thank you!
